Week 5

It's been an exciting week, first of all to say that we have finally decided on a theme and distributed tasks to other members through several meetings. This means that we can finally catch up on our progress. Nevertheless, I still found that people were not very motivated, especially after not adopting the business idea they wanted. People seemed to agree with my proposal on the surface, but they didn't really seem to agree with it, and even showed indifference after that. This makes me feel like they are shirking their responsibilities. They might be thinking: it's not my IDEA, so even if the grade for this ASSESSMENT is not high it shouldn't be my problem, and I shouldn't have to contribute much to this assignment. It's like this assignment is just for me. I don't know of any way to convince them effectively. Or is there no need to do that at all, and all I have to do is just hand down the exact assignment to them? Of course, it's also possible that I'm being overly sensitive or demanding. As long as things are moving in a positive direction that's all that matters. 

The next thing is how we got on with our value proposition over the weekend, initially I felt that the template we were given was slightly complex and repetitive in places, which led to us answering the questions in a way that felt like we were answering the same question over and over. For example, in describing the value position of pain reliever and product and service, it was like the McDonald's burger is my pain reliever when I am hungry, and I need to answer how this burger solves my hunger problem. This bothered me a lot at first because initially I thought that product and service and pain reliever were the same thing. It reminded me of an open class I took at Ivey Business School on entrepreneurship, where it was said that one of the most important things to do is to answer what and How's your product solve the problem. I guess this is the same question as the value proposition.

I don't really have anything special to say about this week's class. Maybe it's because I think action is always more important than theory, so in the business canva and hypothesis test lessons I felt "too much talk, too less action". It's not that it's not useful to write these things, but it's too easy to immerse oneself in these written things and ignore the fact that there will be no outcome if you don't take action. While I recognize that written analysis reduces risk and ensures success, it also takes up a lot of energy to conduct analysis and research, and how do we make the trade-offs when we have limited energy to spare? I hope this business idea will turn into a real action rather than become for this assessment only.

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